MTN DEW ENERGY DESIGN
Since April 2021, I have worked as a creator and designer for PepsiCo on the energy brand portfolio. The primary brand I work on is MTN DEW Energy, formerly known as MTN DEW Rise.
Across the brand, I own and contribute design work for a wide range of projects. including packaging and retail, activations/experience, digital and social, photography and art direction, influencer kits, brainstorming and strategy, and more.